Direct printing (DTG) on fabric: What it is and 3 benefits


Have you ever thought about turning your brand’s prints into true works of art, keeping every detail of the design? With direct fabric printing (DTG printing), this is possible! 

Direct printing on fabric allows much more quality, agility and economy from pre to post-production, unlike more traditional technologies that require much more attention and care throughout the production process. But, after all, how does this stamping technique work and what makes it so advantageous?

Below you will find all the information you need about direct printing on fabric:

First, what is direct-to-fabric printing?

Direct-to-garment printing, also known as DTG ( Direct-to-garment printing), is a technology that applies ink jets directly to fabric through print heads. The equipment is very similar to the ones we use to generate paper documents or photos in our home or office. 

DTG printers became known at the beginning of this millennium and began to become popular in recent years, being adopted in textile centers and among important brands and companies in the clothing sector. 

Unlike processes such as silk screen (screen printing) and sublimation, direct printing does not need an intermediate matrix. This lowers your costs and increases the agility of your operation. Check out other benefits offered by the technique below:

3 Benefits of direct to fabric printing (DTG)

Print quality – If you work with a traditional fabric printing process, you’ve probably come across a printing error related to color tone or inaccuracy when applying a print.

With direct printing, the risks of problems like these occurring are minimal, since its production system, almost completely automated and digital, reproduces prints with photographic quality and color combinations faithful to the digital file.

This is possible thanks to its intelligent system and the precise control of the print heads, which inject pigments or dyes of different shades in the exact proportion that each color needs. That is, the shades are calculated and applied digitally according to each print. 


Agility in printing – Another benefit of DTG printing is the speed in generating the final product. For example, if we compare direct printing on fabric with silk screen, its process is much more agile.

Silk screen printing (serigraphy) requires pre-preparation with many steps, such as: the preparation of screens, photoliths, oleolite (transformation of sulphite sheets into photoliths), development, etc. All this until you get to the actual printing phase of the piece. 

This entire screen printing process is time consuming and requires a lot of manual work by a trained and experienced team for its design.

In the case of direct printing, these steps are eliminated. Just choose the desired print and send it to print using a computer. The process is very simple.  

Economy in the printing process –  The DTG printer , unlike more traditional processes, does not emit waste in its production. This is because direct printing technology does not use intermediate media such as canvas or paper.

In addition, with the application of paint done in a direct and precise way, there is no waste of raw material in its application process.

Therefore, the DTG printer has a greener, more sustainable and economical technology.

Explore Direct Fabric Printing for your Stamping!

DTG technology (direct printing on fabric) came to meet the needs found in more traditional production processes. With it, the work of production managers has become simpler and with fewer steps, ensuring a final product with much more quality, agility and savings in materials. In addition to all this, the result is more efficient and sustainable. 

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